-
Study of graphic and industrial design
-
Consultancy of Creativity and Innovation
-
Promotion of Design and Innovation related sector
-
Stock exchanges (personal, institutional and corporate consumption)
-
Agencia de Ecología Urbana de Barcelona
None
-
Study and manufacture of railway trains
-
Furniture, faucets and complements
-
Industrial Design and Transport
-
Technology Center
-
Barcelona Design Innovation Cluster
Cluster design and innovation
)
)
A Piece of Pie is a strategic consultancy specializing in innovation whose mission is to help companies grow and compete through differentiation of products and services.
- Identifying new opportunities for growing up and market differentiation through anthropological research to discover insights relevant consumer
- Transforming "iSight" into specific actions tailored to businesses and their customers.
- Incorporating new innovation capabilities in companies to ensure systematic and sustainable generation of innovations.
A Piece of Pie parts of the centrality of the consumer and customer, as well as all critical agents, as a potential base for discovering unarticulated needs which can be transformed into business opportunities. Processing carried out through our integrated approach, combining a set of methodologies from the traditional business consulting, market research qualitative and "design thinking." Through an international team of specialists trained in business, marketing, finance, mathematics, anthropology, sociology, psychology, communication, engineering and design.
Our services focus on delivering value to businesses, increasing profits, reducing risk and time-to-market, facilitating the extension, improvement and increase their innovation capabilities.
A Piece of Pie offers three service lines:
Growth Strategy:
-
- Identify and develop new markets and segments
- Define product innovations, communication and services
Identify new business models
-
- Innovation Capabilities
- Capacity building corporate innovation
- Optimize and accelerate the innovation process
Insights to innovate
-
- Ethnographic Research
- Sociocultural trends
- Peripheral to the Industry Trends
- Transformation of insights into product concepts, communication and services
A Piece of Pie has worked, among others, for companies like Banco de Sabadell, Esteban, France Telecom, GBStar, Hewlett Packard, Intel, la Caixa, Novartis, Orange, Unilever, and Vodafone.
